GIBSON STRENGTH

Wednesday, June 12, 2013

So Where Were We?

So it's been almost a month since you've heard anything from Skape Fitness.

Despite the impressive and much-appreciated support we received upon starting our little venture, I doubt anyone was lying awake at night wondering what happened to their favorite fitness folks. Still, it mattered to me, and I feel like I should elaborate.

The real world is a cold, uncaring beast, as many of my recently-graduated friends are about to find out. Two months is not a long time for a business to get on its feet, but it is a very long time for a broke individual to go without money. Simply speaking, the business wasn't making enough money for me to support myself, and I had to look elsewhere.

Never even got to put those business cards to use.

So I applied and got a job at Body Structure. They're a great local gym that focuses on long-term lifestyle changes and heavily endorse the mantra of "Exercise is Medicine", which I am very passionate about. It's a great fit for me, and I'm already doing pretty well there, but there was a condition of my employment.

They're launching their own online training service, www.mybodystructure.com, and they very reasonably didn't want a conflict of interest with my online project.

And so, with no small amount of grief, I had to close Skape Fitness Online Personal Training.

That doesn't mean that Skape Fitness with sink to the bottom of an ocean of unused ideas, like so many internet start-ups. It simply means that we must adapt to our situation, and become something else.

Something like a free fitness resource.

In the coming weeks, Darren and I will set to work on making skapefitness.com a free fitness blog and resource that will keep you informed and motivated, just like we set out to do in the first place. Except now it will be solely out of the goodness of our heart, which makes us pretty much like Ghandi-caliber heroes if I do say so myself.

And, yes, the tips of the day will resume.

We'd love to hear your input on what direction Skape should take going forward, and what you would expect out of a free online resource. Let us know in the comments!