GIBSON STRENGTH

Tuesday, April 23, 2013

Introducing Skape Fitness!

So, remember a few months back, when Darren Powers and myself had an epic contest of mass-itude challenging the very notion of what could be done with the mound of organic clay that is the human body?

You know, when we had a contest of who could look better in a month?

Well, we've set aside our differences (for the time being because I totally won and I don't think his psyche can take it much longer) and started a business venture together.

What business, you ask? Did you not read the title of this blog post?



Skape Fitness is part of a new movement in the fitness industry. I know that sounds cliche to the point of losing all meaning, but it's actually true. You see, we're finally starting to realize that the internet is a pretty neat thing, on account of its ability to share information and pictures and videos, sometimes of things that are not cats.

Online personal training is a growing industry, and for good reason. It combines the personalized workouts and instruction of an in-person personal trainer with the affordability of something you can afford. It works like this:

1. You check out our website, realize how awesome and worth it we are, and contact us.

2. We'll create your Trainerize profile for you. Trainerize is the software we use to send you workouts, and it contains a host of videos and charts to instruct you on exercise form as well as keep track of your progress. Through this software,we send you an online consultation form that lets us get to know you and your goals, you fill it out and send it back, and we give you a basic layout of a program we'd write for you.

3. If it sounds good to you (and it will), you pay for a month's worth of workouts for the price of a single in-person training session with a trainer.

4. We send you your first week's worth of workouts through the software. Please do them, this is actually the important part. Record your progress, either by printing out the workout and writing it down, or by downloading the app on your phone and recording it there. We'll be able to see your numbers like this, and it'll help us both keep track of how you're coming and what we need to adjust.

5. With this software, you'll have access to videos and written instructions of all the exercises, as well as instruction regarding sets, reps, rest, what have you. If you have any questions, you can throw them over the internet at us, and we'll throw answers back at you.

6. (Optional) You get a modeling contract with Hot Bodies That are Sexy, LLC and break the world record in the horse toss and the 400m backflip dash, two events you had to invent because you're too in-shape to do normal things.

Like this, but with the horse still attached. 

All of this, the training, instruction, and nutritional guidance that I forgot to mention, is set up to be tailored to your schedule and equipment options. If you have 8 days a week to work out in the biggest gym in Kentucky, we'll give you the absolute best program to take advantage of your options. If you have 40 minutes a week to work out in the corner of your kid's toy room using only old milk jugs and your body, we got you covered there too.

And, of course, this business is the base of operations for my personal training business at Wildcat Fitness, so you'll find all the information you want about training with me in personal on the website as well. Since in-personal training still trumps the admittedly awesome online option because of the immediate feedback and seeing my face, the ideal setup would be training with me once or twice a week, and on your own using our online services the rest of the time. It's like having a tutor and the best study guide ever and a magic potion that makes you sexier all in one.

Since I'm pretty sure it's now required by law, we are now also doing internets on Facebook and Twitter, and you should totally watch us do that. Here are the things:

Twitter Handle: @SkapeFitness

Facebook: facebook.com/pages/Skape-Fitness

We're just starting out, so we could really use the support of awesome people, and since you're reading this blog, you've passed the Awesome Litmus Test. For our first official week of business (from today until April 30, 2013) if you like, share, or scream from the rooftops our name, we will give you a free week of workouts  through our new online training program. Yes, you can do pushups and squats and one-legged Romainian Dumbbell Deadlifts the way we tell you to free for a week! How cool does that sound?

We've given you the means, now go forth and pick up heavy things, the Skape Fitness way!

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